BBA

Program Code 33064

Campus Patna

Institute Amity School of Business, Patna

University Amity University Bihar

Eligibility 10+2 min 50%

Duration 3 Years

Selection Process

Program Fee (Rs. in Lacs)
1st Year Non Sponsored Semester 0.88

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Course Structure

Semester 1

Environmental Science and Sustainability
Legal Environment of Business
Economics for Business Management
Management Concepts and Practices
Principles of Financial Accounting
Executive English
Common Curriculum Courses

Semester 2

Philosophy of Kautilya for Management Studies
Media Literacy and Critical Thinking
Business Applications of Emerging Technologies
Cost and Managerial Accounting
Marketing Management Concepts
Organizational Behaviour Practices
Common Curriculum Courses

Semester 3

Term Paper - I
ESSENTIALS OF PRODUCTION AND OPERATIONS MANAGEMENT
Fundamentals of Financial Management
Fundamentals of Human Resource Management
Fundamentals of Research Methods in Global Environment
Managing Customer Relationships
Strategizing using Innovation
Common Curriculum Courses

Semester 4

Banking and Financial Institutions
Fundamentals of Project Management
Corporate Tax Planning
Export Management
International Marketing
Operations Research
RESEARCH METHODS FOR MANAGERS
Common Curriculum Courses

Semester 5

Summer Internship
Financial Markets and Services
Fundamentals of Training and Development
Investment Analysis and Portfolio Management
Service Marketing
Supply Chain Management
Understanding Organization Change and Development
Business Strategy
Direct Tax - I
Fundamentals of Entrepreneurship
Marketing in Digital Age
Common Curriculum Courses

Semester 6

Dissertation
Advance Corporate Finance
Brand Management
Fundamentals of International Human Resource Management
Fundamentals of Retailing
Risk Management - BSI
Understanding Industrial Relations and Labour Laws
Direct Tax - II
Fundamentals of Competitive Intelligence and Business Development
Human Values and Community Outreach
Sales and Distribution Management
Understanding Leadership and Motivation in Organization
Common Curriculum Courses